Cookie policy
Last updated
Before launch: highlighted text is a placeholder. Fill in your business details in content/business.ts and have this page reviewed by a qualified adviser.
Cookies are small files a website stores in your browser. We use as few as possible. Anything that isn't essential is off until you choose to turn it on.
Essential cookies and storage
These make the site work and can't be switched off. They don't track you.
| Name | Set by | Purpose | Expires |
|---|---|---|---|
| pw_consent | PlateWise | Remembers your cookie choices | 6 months |
| theme (local storage) | PlateWise | Remembers light or dark mode if you choose one. Stays in your browser. | Until you clear it |
| pw_recent (local storage) | PlateWise | Your last five searched registrations, shown under the search box. Never sent to us. | Until you press Clear or clear site data |
| pw_admin | PlateWise | Keeps site administrators logged in to the admin page. Never set for visitors. | 12 hours |
Analytics cookies (optional)
If you allow analytics, we use Google Analytics 4 to understand which pages and tools are used. We don't send registrations, names or email addresses to Google. We also count page views with Vercel Web Analytics, which sets no cookies; it runs only if you allow analytics too.
| Name | Set by | Purpose | Expires |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes visitors | 2 years |
| _ga_<ID> | Google Analytics | Keeps track of a session | 2 years |
Advertising cookies (optional)
If you allow advertising, Google AdSense shows ads that help keep PlateWise free. Google and its partners may set cookies to show, measure and personalise ads and to limit how often you see them. Examples include __gads, __gpi and IDE. Google may change these names. See how Google uses cookies in advertising.
Google Consent Mode
We tell Google about your choices using Consent Mode. If you reject analytics or advertising, Google's scripts aren't loaded at all.
Partner sites
If you follow an affiliate link to a partner, that site may set its own cookies to record that you came from us. See our affiliate disclosure.
Changing your mind
You can change your choices at any time with the cookie settings button above or the “Cookie settings” link in the footer. If you withdraw consent, we remove the Google cookies we can and stop loading their scripts. You can also delete cookies in your browser settings.